LeadCenter provides out of the box integration with leading mail houses including Leading Response, LeadJig, and Financial Seminar Services. After you integrate your account, any attendee added by the Mail House will be pushed automatically to LeadCenter.AI as an attendee. If the contact does not exist in LeadCenter yet, a new lead will be created. All event related workflows will triggered (confirmation email, event reminders, etc.) for that attendee.
When the mail house pushes an event attendee, If the event doesn't exist in LeadCenter, the system will automatically create the event. However, it is recommneded to create an event ahead of the mail house pushing attendees. If an event is created in LeadCenter by a mail house, the event source will be empty. As a result, the lead source will be empty when added to LeadCenter.
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