06/03/2026
Incoming SMS notifications now reach the person most likely to handle the reply. Previously, when a contact replied to a text message, LeadCenter notified the contact owner. Now, LeadCenter also notifies the most recent sender when that user is different from the contact owner.
When a known contact replies by SMS, LeadCenter checks which user most recently sent an outgoing text to the same phone number. If that user is different from the contact owner, LeadCenter includes them in the incoming SMS notification.
For example, if Jane owns Patricia Morgan’s contact record but Avery sends the most recent text to Patricia’s mobile number, Avery will be notified when Patricia replies from that same mobile number. Jane still receives the standard contact owner notification.
The most recent sender receives a push notification for the incoming reply. They receive an email only if Incoming SMS Notification is enabled under Personal Notifications → Email Notifications.
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